What is Veg Roof’s growth strategy for the next 3–5 years?
Our strategy is built on four strong pillars:
1. PAN India product delivery via courier
2. City-wise installation & service teams
3. Franchise + dealership network
4. Real estate tie-ups via Veg Roof Homes
How large is the market for vertical vegetable gardening in India?
India has over 50 million urban households with access to rooftops or balconies. Even a 1% penetration gives us a market of ₹3,000+ crore in home gardening products and services.
What customer segments are you targeting?
Urban families (25–55 age group)
Gated societies & apartment buyers
Schools & eco-conscious institutions
Real estate developers
Gardening hobbyists and home chefs
Which geographic regions are you expanding into?
We already deliver across India, and are focusing next on:
Top 20 Tier 1 & Tier 2 cities
NCR, Mumbai, Pune, Bengaluru, Hyderabad
Fast-growing cities with green infrastructure push
Are there plans for international expansion?
Yes. In the next 2–3 years, we plan to explore markets like:
UAE (urban terrace culture)
Southeast Asia (climate compatibility)
African metros (urban farming demand)
How is technology integrated in your growth plans?
We’re investing in:
WhatsApp API + CRM automation
Online garden learning systems
GPS-linked service dashboards
AI-based plant care suggestions (future phase)
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